GTA 6 Price Leak: Former Rockstar Dev Speaks on $100 Rumors

For months, a persistent rumor has circulated in the gaming world: will Grand Theft Auto VI be the first standard game to launch with a staggering $100 price tag? While Rockstar Games has remained silent, a former employee has stepped forward to offer an insider's perspective that might put gamers' wallets at ease.

Mike York, a former animator for Rockstar Games, recently addressed these claims, suggesting that the base version of the highly anticipated title will likely follow current industry standards rather than breaking new ground in pricing.

The $70 Standard: Why Rockstar Doesn't Need $100

In a recent evaluation, York stated that the standard edition of GTA 6 is expected to launch at the $70 price point, similar to other current-gen AAA titles.

According to York, Rockstar Games does not need to rely on an aggressive $100 entry price. The Grand Theft Auto brand possesses such immense sales potential that risking player trust with a massive price hike would be unnecessary. The strategy is simple: get the game into as many hands as possible.

The Real Money Maker: GTA Online

York’s insights highlight a crucial part of Rockstar's business model. The primary revenue driver for the franchise is not just the initial box sale, but the long-term engagement of GTA Online.

By keeping the base game accessible at $70, Rockstar ensures a massive player base enters the ecosystem. A higher entry fee could act as a barrier, potentially reducing the number of players who eventually spend money on microtransactions within the online mode.

Premium Editions Could Hit $100

While the standard game is expected to be $70, that doesn't mean $100 versions won't exist. The report suggests that Rockstar will likely offer multiple editions.

Standard Edition: ~$70
Deluxe / Premium Editions: ~$99 - $100+

These higher-tier versions would be optional, likely including perks for GTA Online, digital collectibles, or early access, without being mandatory to experience the main story.

Projected Release and Revenue

Current plans indicate that Grand Theft Auto VI is targeting a release date of May 26, 2026, for PlayStation 5 and Xbox Series X|S.

Analysts predict the game could generate between $2.7 and $3 billion in revenue within its first week alone. With numbers like that, sticking to the standard $70 price tag seems like a safe bet for the studio.

Start Saving for Vice City

Whether the price is $70 or $100, GTA 6 is guaranteed to be a massive investment of time and money. With the release on the horizon for consoles, now is the time to start preparing your account balance.

Get ready for the biggest launch in entertainment history by topping up your console wallets today.